To maintain a camera, electronics, or computer rental business you need to have the proper reservation software system in place. Even if you already do have one, does it allow your customers to rent online? Does it do social marketing? Can you get web site traffic analytics to better gauge your marketing success and improve your marketing results? Sales Igniter Reservation System features:
- Easy management of your electronics, computer, or camera inventory
- Fast administration panel to view reports, sales, and orders
- Sell & Rent electronics, computers, and cameras from your online store. Complete E-commerce backend
- Sort your store by custom product attributes like lens size, computer processor, or rental price
- Securely store your customer’s credit card information with the already integrated Authorize.net CIM credit card merchant account system
- Ready to go professional design templates, or have us design your own
- Show where your different rental locations are
Checkout Sound In Town for an example of a audio visual rental company using Sales Igniter Rental Booking Software.
Live Demo
View more about our electronics, camera, and computer Online Reservation Booking System.
Why AV, Camera and Computer Rental Houses Run on Sales Igniter
Gear rental lives and dies on one question: is that body, lens or lighting kit actually free on those dates? Spreadsheets and shared calendars answer that a day late, and a double-booked shoot costs you the client, not just the rental. Sales Igniter answers it in real time, on your own website, on every product page, for every serial number you own.
Serial-number accurate inventory
Track cameras, lenses, laptops and radio mics individually by serial or barcode — not just “we have four”. You always know which unit went out, to whom, when it is due back and what its service history looks like.
Prep and turnaround time built in
Kit needs cleaning, charging, firmware checks and a function test between jobs. Buffer time before and after every booking blocks the calendar automatically, so nothing goes out the door before your bench has signed it off.
Scan out, scan in
Check gear out and back with a plain keyboard-wedge barcode scanner. Every check-out and check-in is timestamped and filterable by order or by product, which makes damage disputes and insurance claims a two-minute job.
Because the storefront is a full e-commerce system, the same catalogue sells consumables, accessories and ex-demo bodies alongside the rental fleet. Customers filter by the attributes that actually matter — mount, sensor size, focal length, processor, capacity — and add a three-day hire and a spare battery to the same cart. Store cards securely against the customer record for damage waivers and excess charges, generate the PDF hire agreement at checkout, and let production coordinators book at 2am without ringing your desk.
Run It on WooCommerce or Magento 2 — Same Rental Engine, Your Platform
Your gear list is the same either way. The only real question is which platform you want your rental storefront to live on.
Sales Igniter ships as two products built on one rental engine: the WordPress rental plugin for WooCommerce sites, and the Magento 2 rental booking extension for Adobe Commerce and Magento Open Source. Both are 100% open source, self-hosted and licensed per site — no per-booking fees and no per-seat charges.
Sales Igniter Bookings & Tours — the WooCommerce equipment rental plugin
The right fit for most rental houses. If your site is already WordPress, this turns it into a booking engine over a weekend — without rebuilding anything you have already paid for.
- Sell and rent camera, AV and IT gear from one WooCommerce catalogue, with availability shown per item.
- Drops into any WordPress site you already own — keep your theme, your pages, your SEO and your blog.
- Rental pricing by the hour, day, week or month, prorated or flat, with special pricing for peak dates and seasons.
- PDF rental contracts signed at checkout, refundable security deposits and deposit-to-reserve part payments.
- Stripe, PayPal, Braintree and Authorize.net are supported out of the box.
- The fastest, lowest-cost way to be taking real online bookings — usually live in days, not months.
Sales Igniter — the Magento 2 equipment rental booking extension
The right fit once you are running gear out of several depots or cities, or supplying production companies on account terms with quote-based pricing.
- Run separate depot inventories — a lens in the London store is not available to the Manchester booking.
- Multi-Source Inventory: real stock levels per warehouse, depot, branch or city, on one calendar.
- Multi-store and multi-language storefronts running off a single catalogue and a single inventory pool.
- Serial-number and barcode tracking, B2B account pricing, request-a-quote and enterprise-grade reporting.
- Built to stay fast with tens of thousands of SKUs and heavy seasonal booking traffic.
- The platform to choose when you are scaling locations, catalogue size or head count.
Still weighing it up? Our honest, side-by-side breakdown of Magento vs. WordPress / WooCommerce booking solutions walks through cost, scale and what each platform is genuinely good at — or just take the live demo for a spin and see the booking calendar work with your own dates.
WooCommerce Equipment Rental for AV and Camera Houses
WooCommerce equipment rental for AV, camera and computer hire lives or dies on serial numbers. Two identical camera bodies are not interchangeable when one is out on a shoot, one has a known sensor fault, and the insurance schedule lists both by serial.
Sales Igniter tracks each unit individually with barcode check-out and check-in, so you know which body went where and what condition it came back in. Kits go out as bundles while every component still draws down its own stock, high-value deposits are taken and released automatically, and hire agreements are signed online before collection. It is a WooCommerce rental plugin with a one-time licence, so a busy festival season costs you nothing extra in software.
See the full WooCommerce rental plugin feature list and pricing, or read why it is open source rental software you host and own outright. Prefer Adobe Commerce? The same engine ships as a Magento 2 rental booking extension.
What AV and Camera Rental Software Has To Handle
Dry hire is deceptively hard to run on a normal e-commerce store. A camera package is not one product, the rate card is not linear, and the kit that comes back is not always the kit that went out. These are the four places generic booking software falls over in an AV, camera or computer rental house.
A package goes out, individual serials come back
A shoot package is one line on the order — body, two batteries, charger, three lenses, a cage, media. It needs to be one bookable item for the customer and a set of individually tracked units for you. Bundles and composite products let the package sell as a single thing while every component still draws down its own stock, and each serialised unit keeps its own rental history. When the case comes back one battery light, you know which battery, on which order, and who had it.
Prep, test and QC time between jobs
Kit does not turn round instantly. Media gets wiped, firmware gets checked, batteries go on charge, cables get tested and anything that came back marked goes to the bench. A body due back at 6pm on Friday cannot be promised to a different client at 7pm. Turnaround time is set per product as a buffer before or after the hire, and the calendar simply will not offer that window to anyone else.
Day rates, three-day weeks and weekend pricing
AV and film hire almost never prices linearly. The three-day week — seven calendar days billed as three — is the convention across most of the industry, weekends are frequently charged as a single day, and rates move during awards season or a festival week. Pricing is entered by hour, day, week, month or year, with special rates attached to specific date ranges, so the quote the customer sees online is the quote you would have given them on the phone.
Deposits and signed hire agreements on high-value kit
A single cine lens can be worth more than the van it travels in. A refundable security deposit is charged at checkout, or a card token is stored and only charged if something comes back damaged or late. The hire agreement is generated as a PDF from the booking itself and signed online before collection, then stored against the order with a timestamp — so the liability terms are agreed before the kit leaves the building, not scribbled on a delivery note.
An AV Rental Website, Not Just a Booking Screen
Most rental platforms give you a booking widget and leave the shopfront to someone else. Because this runs on WordPress or Magento 2, the catalogue is your website — and for a rental house whose customers compare specs before they compare prices, that matters:
- Full spec on the product page, with photographs, downloadable manuals and the day rate visible without a quote request
- Live availability on that same page, so a production coordinator at 2am can see the body is free on their shoot dates and book it
- Your own SEO, your own theme, your own analytics — the catalogue pages rank for the kit you actually stock
- Your customer list, order history and site stay on your server, not on a platform you rent access to
That last point is the one rental houses tend to feel late. Hosted platforms hold your customers, your order history and your storefront on their infrastructure; here the store is yours and the rental engine is a one-time licence installed into it.
What AV Rental Software Costs Over Five Years
AV and camera hire carries high order values on relatively low booking counts, which is exactly the shape that makes a percentage-of-booking fee expensive. The same choice, expressed as a five-year total, using list prices read in August 2026.
| Option | Five-year total | What drives the number |
|---|---|---|
| Sales Igniter — Regular | $995 | $199 once, then $199/year for support and updates. Online store included. |
| Sales Igniter — Pro | $1,095 | $299 once, plus optional $199/year support you can stop at any time |
| Booqable Grow | $4,140 | $69/month billed annually, before add-ons |
| Checkfront | $5,940 + 3% | $99/month plus 3% of every online booking |
| EZRentOut Growth | ~$23,940 | $399/month for the tier that includes an online store |
The 3% line does the most damage in this vertical. On a $1,200 average package hire and 300 hires a year, a per-booking commission costs about $10,800 annually on its own — roughly ten times the entire five-year cost of a one-time licence. If you are weighing specific platforms, our EZRentOut alternative for equipment rental businesses and Checkfront alternative without per-booking fees each include a section on when the competitor is genuinely the better choice.
AV and Camera Rental Software Questions
Can I track each camera body and lens by serial number?
Can I rent a kit as one package but still track the parts?
Does it handle prep and turnaround time between jobs?
Can I price a three-day week or a weekend rate?
Can I take a deposit on high-value kit?
Is there free AV rental software?
Do you take a percentage of each booking?
Ready to Take Bookings?
Show your real availability, take the deposit, print the contract and get the kit out the door. Start with the live demo, or talk to us about your fleet.